INNOVATION
informations
Art director: Jont smith
Photographer: Jont dore adam
Designer: Kavin david
Date: 18/08/2016
Type of works
PHOTOGRAPHY
MODEL ART
BRANDING DESIGN

Innovation in agriculture allows us to welcome and create future perspectives.
Interpreter of his time. As an olive grower and as an agricultural entrepreneur, I try to keep strong the cultural roots, those of my region and those of agriculture.
This for me is a need, aimed to enhance the identity aspects of the territory by uniting them with current technological innovation. This allows us to enhance the quality of extra virgin olive oil through contemporary production tools and allows our products to live in a glocal era.
Being born in a territorial niche and then telling the world.
This is Innovation for me. It is to talk with today’s communication tools but also to enhance economic, environmental and social sustainability, because today a young farmer should do this too, he welcomes the needs of the community: rural welfare.
Michele

